Webinar: Tag Management and the 5 Gears of Marketing Velocity

Tue, Oct 16, 2012 10:00 AM - 11:00 AM PDT

Today's digital marketer requires maximum speed and agility to improve online business results. Yet, the costly and time-consuming task of managing web page tags is slowing down marketing, increasing costs and impacting web site performance.

Enter tag management, a new class of application that enables digital marketers to easily add, edit and remove the JavaScript tags that most online vendors require.

Join industry thought leaders Stefan Tornquist, VP of Research for eConsultancy, and Clint Ivy, Sr. Director of Education for Tealium, as they discuss how tag management helps increase digital marketing speed and agility.

By attending this webinar, you will learn:

• What is driving the soaring demand for tag management
• The five ways tag management improves digital marketing velocity
• The evolution of tag management as a critical component of the digital marketing stack
• Key factors for evaluating different tag management vendors and solutions 
• Best practices, case studies and more 

BONUS #1: Attendees will receive FREE copies of Econsultancy’s "The ROI of Tag Management" and Forrester's report, "Understanding Tag Management Tools & Technologies." 

BONUS #2: Attendees will be automatically entered to win one of five free remote-controlled Lamborghini's. Experience speed in your digital marketing, and in your backyard!